“WatsonWorks joined my team at a critical time. My organization needed to deliver on mission-critical initiatives and we had a key resource gone due to medical leave. Natalie quickly established relationship capital and a strong bias for action in leading multiple workstreams. In particular, her strengths in project management, content strategy, email campaigns, and marketing measurement enabled deliverables to be met on time and on budget. ”
Marketing Campaigns
Thoughtful, proven solutions. Focusing on the digital landscape, we help organizations develop data-based marketing strategies and execute campaigns that effectively communicate a cohesive and coherent message that meets objectives and delivers results.
Project Management
Maximize efficiency. Modern marketing is multifaceted and dynamic, and many marketing professionals work across teams, organizations, and continents. We help organizations utilize their resources and establish critical workflow systems for supporting teams by developing processes, plans, and tools that alleviate budget strain so projects are delivered on time and under forecast.
Content Development
Share your message. Behind every successful marketing campaign is a strong content strategy. Whether you’re promoting products, services, events, ideas, or anything else, you need to be sure that your offerings align with, and resonate with, your target market. We help you generate credibility, loyalty, and conversions with the right content, in the right place, at the right time.
Process Optimization
Find your roadblocks. If you’re wondering why your tasks and projects aren’t getting completed as planned, there’s likely a gap in your operational flow. We help identify the barriers and deficiencies that are dampening your efficacy and create optimized workflows that facilitate seamless integration across teams, platforms, and channels.
Staff Augmentation
There when you need it. We’re committed to supporting our clients throughout all areas of their business. That’s why we often step in to cover staff transitions and leave. You can stay focused on the things that matter, knowing that we already know the ins and outs of your workflows and your teams and how to best keep projects moving through the pipeline.